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- GIWWA | Global Initiative for a World Without Anemia
Promoting global initiatives for the prevention and cure of anemia Our Mission To accelerate the end of iron-deficiency anemia, minimizing the distress, hardship, and suffering it inflicts on affected individuals worldwide. Learn More What is anemia? Simply put, anemia is a condition in which the number of red blood cells is lower than normal. It can have devastating effects on our health as red blood cells are needed to carry oxygen. Learn More How we work We believe that collaboration is key to making a lasting impact in the fight against anemia. We work through a dynamic partnership model that brings together the expertise and resources of the private sector, public institutions, and NGOs. By aligning these sectors, we ensure that interventions are not only sustainable but also scalable, reaching the communities most affected by anemia. Through education, capacity building, and strategic partnerships, we aim to empower communities to take charge of their health and create lasting change. Meet Our Partners We collaborate with various organizations to create sustainable impact in communities worldwide. Together, we strive to make a difference in the lives of those in need. Explore our partnerships and join us in our mission to bring positive change. Discover More Our Projects We are proud to collaborate with both private and public partners in our global mission to combat anemia through targeted nutritional interventions. ​ These projects highlight our united efforts to tackle the widespread issue of anemia and its harmful effects on individuals, families, and entire communities. Each initiative exemplifies our dedication to enhancing nutrition and advancing health outcomes where they are needed most. ​ By employing innovative approaches, data-driven solutions, and sustainable practices, we are making measurable progress in the fight against anemia. Delve into these projects to discover the meaningful impact being achieved and how, together, we are contributing to a world free from anemia. ​ Join us in making a difference. Together, we can shape a healthier future. Discover Additional Projects Our Reach: Impact in Numbers 10 Years 12 Collaborating Partners 4 Countries 2 Feasibility Studies 18 Fortified Products 3 Academic Papers 6 Nutritional Projects 11000+ Beneficiaries
- About Anemia | GIWWA
About Anemia Anemia is a common condition that affects millions of people worldwide, often going unnoticed until symptoms become severe. In this section, you’ll learn about the different types of anemia, key statistics, and frequently asked questions. What is anemia? Anemia is a condition where your blood doesn’t have enough healthy red blood cells or hemoglobin. Hemoglobin is essential because it carries oxygen from your lungs to the rest of your body. When you have anemia, your body doesn’t get enough oxygen, leading to fatigue, weakness, and other health problems. Why is anemia a global health concern? Anemia affects over 1.6 billion people worldwide, making it a serious global health issue. It is particularly prevalent in low- and middle-income countries, where a lack of access to iron-rich foods and healthcare can exacerbate the problem. Children, pregnant women, and individuals in developing regions are especially vulnerable, which is why GIWWA is committed to addressing anemia at the community level.
- Contact Us | GIWWA
Contact Us We would love to hear from you! Whether you have a question about our work, want to collaborate, or simply want to learn more about GIWWA’s mission, we are here to connect. ​​​We operate globally with teams in multiple regions. For local inquiries, feel free to contact one of our regional offices listed below. GIWWA Denmark Automatikvej 1, 2860 Søborg, Denmark Email: alyssa.renner@serascandia.com Phone: +45 31 50 52 76 Website: https://bio-nordic.com/ GIWWA Peru Calle Las Esmeraldas 581, La Victoria 15034, Lima, Peru Email: oscar.baca@protena.com.pe Phone: +51 1 655 0566 / +51 960 377 374 Website: https://protena.com.pe/ Write us a message ↓ Full Name* Email* Phone Subject* Message* Submit
- Partnerships | GIWWA
Our Partners We are proud to partner with private and public entities to combat anemia globally through nutritional interventions. Explore these projects to learn more about the transformative work being done to create a world without anemia.
- Our Story | GIWWA
About GIWWA Welcome to our about page! In this space, you’ll learn about our story, values, and passion that fuels our commitment to serving the community. Our Story The Global Initiative for a World Without Anemia (GIWWA) was established in 2014 within Sera Scandia and its subsidiary, Protena, as part of a visionary effort to address the global health crisis of iron deficiency anemia. The story begins in the early 1970s when Ole Bødtker Nielsen, the founder of Sera Scandia, identified the immense potential in using animal by-products to create life-changing nutritional solutions. Initially, Sera Scandia’s focus was on producing blood proteins and serum for industrial and scientific use. However, over the years, it became clear that these same blood products, particularly heme iron, held the key to addressing widespread malnutrition, especially anemia. ​ By 2014, Stefan Bødtker Michelsen, CEO of Sera Scandia and son of Ole Nielsen, took the initiative to establish GIWWA as a dedicated platform to combat anemia worldwide. Stefan saw firsthand the devastating effects of anemia in developing countries, where low iron intake was crippling the health and development of millions. In these communities, anemia limits educational outcomes, reduces work productivity, and compromises overall well-being.​ ​ From the outset, GIWWA was driven by the simple but powerful idea that heme iron, found in animal blood, could be fortified into everyday foods to address iron deficiency. Unlike non-heme iron from plants, heme iron is absorbed much more efficiently by the body—up to 40% more effectively. This breakthrough led to the creation of Provita, a hemoglobin-based product that can be added to staple foods such as bread, cookies, and cereals. ​ GIWWA began working with local partners in Peru, Guatemala, and other developing regions to develop iron-fortified products that would be both nutritious and affordable. The journey has involved partnerships with research institutions like Aarhus University, Danish Technological Institute, and food producers like Misión Huascarán, all working together to refine recipes, test products, and ensure that the food is culturally acceptable and palatable for local communities. ​ Over the years, GIWWA has expanded its reach and strengthened its partnerships with global NGOs, governments, and food companies. This collaboration has allowed GIWWA to scale its operations, bringing iron-fortified products to more people, helping break the cycle of malnutrition, and supporting cognitive and physical development in children and adults alike. Our Mission We exist to eradicate iron deficiency anemia by delivering sustainable, innovative, and accessible iron-fortified food products to communities where iron intake is critically low. We aim to provide comprehensive solutions to combat anemia, focusing on both the nutritional aspect and the awareness and education needed to address this silent epidemic.
- Our Staff | GIWWA
Meet Our Team Learn more about the dedicated individuals who drive GIWWA's mission forward with passion and commitment. Stefan Bødtker Michelsen CEO, Sera Scandia Stefan’s leadership as the founder of GIWWA is grounded in over 17 years of experience across global markets in the biotech and nutrition industries. His extensive work in managing international operations and his dedication to sustainable and ethical practices have been pivotal in guiding the initiative’s mission of reducing anemia worldwide. Under his vision, GIWWA continues to innovate and expand its impact, delivering nutritional solutions to vulnerable communities. Gabriel Páez Wulff Director of Operations, Protena Gabriel brings a wealth of experience in management, logistics, and sustainability to GIWWA’s global operations. With a background in diverse industries such as cement, retail, and food, Gabriel excels in streamlining complex processes to ensure smooth project execution. His commitment to sustainability and operational efficiency is key to driving long-term success in GIWWA’s initiatives, ensuring that projects are both impactful and environmentally responsible. Oscar Baca López General Manager, Protena Peru Oscar brings over 30 years of expertise in food production and project management, making him a crucial driver of innovation at GIWWA. He has spearheaded numerous initiatives to develop protein-based food products with a strong ecological and social focus. His deep knowledge of business strategy and operational leadership, particularly in Latin America, ensures that GIWWA’s projects are implemented sustainably, with a focus on both impact and long-term viability. Oscar Eduardo Baca Commercial Manager, Protena Peru Oscar Eduardo is an experienced executive with a strong background in commercial and project management, particularly in data-driven business strategies. He has successfully led digital transformation initiatives and commercial projects aimed at increasing profitability across multiple regions. His expertise in marketing, data monetization, and business strategy plays a critical role in enhancing GIWWA’s global efforts, ensuring that each initiative is both financially viable and socially impactful. Nancy RamÃrez Commercial Coordinator, Protena Peru Nancy leverages her expertise in business administration and commercial operations to ensure the successful coordination of GIWWA’s projects and partnerships. With international experience and a deep understanding of operational processes, she plays a pivotal role in ensuring smooth execution across all initiatives. Her attention to detail and commitment to operational excellence make her an essential contributor to the organization’s mission. Alyssa Renner-Jensen Project Manager, GIWWA and Sera Scandia Alyssa’s multidisciplinary background in anthropology and global development brings a unique and culturally informed perspective to GIWWA’s work. Her extensive field research in Southeast Asia and West Africa, combined with her expertise in project management and administration, ensures that each initiative is efficiently coordinated and aligned with community needs.
- Contact (new) | GIWWA
Contact Us We would love to hear from you! Whether you have a question about our work, want to collaborate, or simply want to learn more about GIWWA’s mission, we are here to connect. Contact Us This is your Contact section. Tell website visitors how they can contact you and encourage them to reach out with any questions and comments. 500 Terry Francine Street, San Francisco, CA 94158 info@mysite.com 123-456-7890 First Name Last Name Email Message Send Thanks for submitting! Facebook Twitter Instagram Linkedin Opening Hours Mon - Fri Saturday ​Sunday 8:00 am – 8:00 pm 9:00 am – 7:00 pm 9:00 am – 9:00 pm
- Contact Us | GIWWA
Contact Us ¿Tiene alguna pregunta, comentario o sugerencia? Basamos nuestro trabajo en perspectivas colectivas de una amplia gama de disciplinas y estamos abiertos a futuras asociaciones. ¡Contáctanos usando el formulario a continuación y nos pondremos en contacto! Dirección Nordre Strandvej 119F. 3150 Hellebaek, Dinamarca Primer nombre Apellido Correo electrónico Mensaje Enviar ¡Gracias por enviarnos! Photo by Larm Rmah on Unsplash